The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Sales
Need more traffic and sales through your website with less reliance on social media and paid ads?
You need the power of SEO (Search Engine Optimisation)!
This show is tailored for independent business owners who want to harness their existing content to drive more traffic to their website & turn browsers into buyers.
If you’re asking questions like;
* How can I set up my website to be more friendly to search engines & users?
* What are the newest SEO tactics that could make my website perform better in search results?
* How can I use AI to make my website & podcast more visible?
* How can making my website easier to use help me rank better in searches and get more customers?
* What makes a landing page good at getting sales or sign-ups?
* How can integrating my podcast into my website enhance its SEO?
then you’ve found your go-to resource.
Each episode delves into these essential queries, providing you with expert insights and actionable tips to optimize your website’s SEO and turn your content into a powerful SEO tool.
The Website Success Show: SEO & Website Tips For Local & Online Businesses Who Want More Website Traffic & Sales
050: Turn Words into Impactful Visuals - Discover NapkinAI
In this episode, Jules shares an exciting discovery: a new AI tool, Napkin.ai, that transforms text into engaging visuals. Whether for blog posts, client work, or social media, this tool offers endless possibilities to make content more appealing and easier to digest. Jules explores how beauty and wellness brands, as well as SEO professionals, can leverage Napkin.ai to create flowcharts, infographics, and guides tailored to their needs.
Key Takeaways:
- Introducing Napkin.ai: Learn how this AI tool can quickly turn text into visuals, helping to simplify and enhance your content.
- Practical Applications: Explore ways to use Napkin.ai for client work, blog posts, discovery calls, and even downloadable freebies.
- Customisation Options: Tweak fonts, colours, and styles to create unique and professional visuals.
- Content Visualisation Ideas: Discover creative prompts to generate flowcharts, process guides, and comparison charts for your audience.
- Using AI for Efficiency: Jules highlights how to integrate tools like ChatGPT, Fathom AI, and Napkin.ai for seamless content creation.
Helpful Resources :
- Explore Napkin.ai and try their free plan to create up to three visuals.
- Check out Fathom AI for recording and transcribing discovery calls.
- Episode 036: NotebookLM - An Exciting New AI Tool For Your Business
Dive into this episode to learn how to elevate your content with AI-driven visuals and make your ideas shine!
Get your free website SEO report here at The Website Success Hub and start making changes for a more sustainable marketing strategy!
AI-GENERATED TRANSCRIPT - MAY CONTAIN ERRORS
Introduction and Exciting New Tool Discovery
Hi, good morning. I just wanted to let you know about a cool new tool that I’ve just found.
So this is a tool. It’s a new AI tool. Actually, I don’t even know if it is new. It’s new to my brain.
Overview of the AI Tool’s Capabilities
I’ve just found out about it, but it’s an AI tool that you can use to create cool charts and visuals to help just make it easier to make our content more appealing.
You could even use it with clients. I’ve already thought of ways that I could use this with one-to-one clients as well as in blog posts and things like that. So essentially what this tool does is turn text into visuals so sharing your ideas is quick and effective.
We all know that a picture paints a thousand words and this is a way to very quickly get your message across. You could use it in so many ways. Across your website, across your content, across your blog posts.
I don’t know whether it may then end up being a bit like… There’s an app I’ve got called Sketch Wow, and I can usually determine if somebody has created some visuals through that. I’ve tried using that and not really got on with it very well, but I think this could be a really good way to actually just get some, get some more visuals.
I always find I struggle with that when I’m creating blog posts, of just how you can break it up and just make it, you know, better. Easier to digest, really. Napkin.ai is the website.
So all you do is you literally, if you come to the website it explains really easily how to use it. So you grab some text, you can use AI to suggest some ideas for you. So to create the text for you and then create the visuals as well.
And then there’s a little button that you press next to it and it creates some relevant visuals.
Using the Tool: Practical Examples
So I’m going to show how I’ve used it literally in the last 10 minutes as I’ve just discovered this to… create a couple of visuals already.
You can edit them and adjust them. So that could be a way of actually getting around them looking like everybody else’s stuff. But this is, this is really cool.
I’m, I’m, I just love AI. It’s so amazing. We’re so fortunate that we are, we live in this age where we can use things like this just to make our life so much easier. This looks incredible.
So it’s free at the moment. And it, I’ve just signed up for the, pro beta plan, which had unlimited napkins, they call them napkins I think, unlimited ones for now. So who knows what it will be when they, when they introduce it paid, but what I would say is go in and have a play.
They do have an always free plan, it says, where you can generate three napkins. I don’t know if that’s three in total, or three a month or whatever, but actually go in and have a little play around with it while these things are free, then give them a little try.
Exploring Additional Features and Benefits
So I’ve already created a couple of napkins. I, the first one I did, my immediate thought was, to put a prompt in of SEO versus social media.
I can’t remember what I used. Something like, uh, I think I said, oh, maybe some stats on social media versus SEO. I think that might have been what I put into it, but essentially what I was asking it for was some visuals and some information around SEO versus social media, a comparison.
And then when you come in, it then gives you the, the, based on this text here, it gives you some graphics and you can run through them. So if I click on this. It reads that text there.
And then it gives you all of these different versions of graphics. And I liked this one. There are other ones in here you can sort of go through and have a little look at them and have a play around with the styles, whether you want like a line chart, or, um, there’s so many different things that you can go through and have a little look at. It’s really cool.
I love it. It’s so good. You can play around with the fonts, the colours, uh, the style and pattern, the lines and things. And that’s, yeah, it’s a really good way just to make it more engaging. So it’s also given me some other things here.
It’s given me some stats. So let’s click on this, see what it comes up with. Obviously, this is AI generated content, so I would need to go in and check the stats, make sure they are right, make sure they’re up to date and everything. But this could be really helpful.
Especially if you’ve got something in there on your own data, if you’ve already got content that you’ve created and you’ve done research and you've got information that you want to add in there, then you could absolutely use this for that.
Applications in Client Work and Discovery Calls
And then one other way that I could see being able to use it was potentially in discovery calls. So if somebody comes into a discovery call and we have a chat about what their sort of pathway to success could be, then. And what the next steps are to get there.
You could use that. You could create a summary of that. You could go into Notebook LM. Or even use chat GPT just to ask it to summarise the transcript.
I use Fathom AI to get my transcripts of all my Zoom calls. So every discovery call I do, I always just automatically record it. You can do that directly through Zoom as well. You can get those transcripts of the calls and just literally run that through here.
So paste that into that first page to create a new napkin. And then you’ve got that information there. You could ask chat GPT to create a really concise summary of it if you want to just create one visual for that whole thing.
So a few weeks ago on the podcast, I had, Jane came on and we went through an audit of her Google business profile. I thought this could be a really good way to create visuals of what Jane needs to do.
So what you could, I could essentially do, I probably would need to compress this a little bit more into like just four or five steps of what to do. Just helping clients to actually visualise what to do.
What steps they need to take or what steps your process takes them through. That could be a really, really helpful way to do that. So yeah, really recommend coming in and having a little look at this.
Creative Uses for Beauty and Wellness Brands
I was thinking about how this could relate to beauty and wellness brands as well. And I did this one: generate a morning routine for beautiful skin and, it then, so then achieving your beautiful skin requires a consistent effort and morning routine that caters to your skin type and addresses your specific concerns.
This document outlines a comprehensive morning skincare regime designed to cleanse, nourish, and protect your skin, ensuring a radiant complexion throughout the day. So then you can just click on this button and it’s going to generate. A visual to represent that text that I just read out and these could be really cool.
So let me scroll down to one that might look a bit more client friendly really. Let’s have a little look. A lot of these are quite business-y but you’d obviously just scroll past those. Maybe go through the styles and, what could we do?
Let’s, I want like a flow chart, really. Oh, there we go. This is what I was looking at actually. So this is, could easily be something you could create into a, like a free guide or something like that or a PDF that your clients could then download.
And you could quite easily make this very visual for them. Literally, these are your steps to doing your morning routine. You could do it for so many different things like meditations and steps to sort of choosing what product is the best thing for their skin.
There’s, I think, endless potentials with this really. So have a little play around with it. Oh, look at this. Which cleanser should I choose for my skin type?
Obviously make sure that it’s right and appropriate for the products that you sell as well, but this could be so helpful, definitely, even just for creating things like social media graphics, or for as I say, for blog posts of breaking up blog posts. And then you could use those within a free download that is like the content upgrade from that blog.
So get all these this in together and yeah, really, really clever. Another amazing use for AI.
Final Thoughts and Encouragement to Explore
Let me know if you have used it or if you decide to dive in and have a little look at Napkin AI. Let me know what you’ve used it for. I feel like you could even ask ChatGPT to create some prompts for you for this as well, so you could put into ChatGPT, this is a new AI program I’ve just discovered, please give me some ideas.
This is my ideal client, these are my offers, this is my, or this is my freebie, or this is a blog I’d like to write. Give me some ideas of prompts that I could load into this to actually get it then to create some amazing visuals. Really, really clever.
I hope you have fun if you do have a little play around with that. I am going to not play with this anymore today because it’s definitely a rabbit hole that I don’t need to be going down, but amazing. I’m so pleased I found this.
It’s like, yeah, it’s brilliant. Great stuff. Have a little play and let me know how you get on. Let me know if you find anything amazing. Share some graphics with me.
Come over to the Facebook group and share some graphics with me. If you find something great. And I will see you soon. Bye!